Omnichanel Experience
The integration of the physical and digital worlds, refers to the harmonious fusion of both environments to enhance our experiences in physical locations through the incorporation of digital technologies. By installing digital elements such as interactive screens, immersive and interactive experiences are created, enriching and transforming our interaction with the real environment. For example, in a phygital store, interactive screens can offer personalized product recommendations and reviews, improving the shopping experience and bridging the gap between the physical and digital realms.
To achieve successful integration, it is crucial to leverage cutting-edge technologies such as advanced data analysis. By connecting physical objects and spaces with the digital ecosystem, data can be collected and processed to provide personalized and contextualized experiences. This seamless interconnection between the physical and digital worlds opens up new possibilities in the retail industry. Ultimately, the phygital concept enriches our shopping experiences.
HTML Banners
Banners can be created to place them in the customer webpage to link the experience to the online store.
Social media integration
Ability to integrate social meadia advertising that matches what is shown in the experience.
QR Code
QR code invites customers to successfully complete their purchase on the website in case of stock shortage in the physical store.
Digital Signage
Possibility of directly carrying out at the point of sale:
Promotions / Advertisements / Commercial actions
Priority Slots
When considering the experience with the possibility of customizing the levels, you can choose which products will be displayed in the initial placements.